More details for the course, including a more precise mark scheme can be found here.

MARK SCHEME – PRINT PROJECT

Research and Planning

Level 4 16–20 marks
• There is excellent research into similar products and a potential target audience.
• There is excellent organisation of actors, locations, costumes or props.
• There is excellent work on shotlists, layouts, drafting, scripting or storyboarding.
• Time management is excellent.
• There is excellent use of digital technology or ICT in the presentation.


Production – Print

Level 4 48–60 marks
There is evidence of excellence in the creative use of most of the following technical skills:
• framing a shot, including and excluding elements as appropriate;
• using a variety of shot distances as appropriate;
• shooting material appropriate to the task set;
• selecting mise-en-scène including colour, figure, lighting, objects and setting;
• manipulating photographs as appropriate to the context for presentation, including cropping and resizing;
• accurately using language and register;
• appropriately integrating illustration and text;
• showing understanding of conventions of layout and page design;
• showing awareness of the need for variety in fonts and text size;
• using ICT appropriately for the task set.

Evaluation

Level 4 16–20 marks
• There is excellent understanding of the forms and conventions used in the productions.
• There is excellent understanding of the role and use of new media in various stages of
the production.
• There is excellent understanding of the combination of main product and ancillary texts.
• There is excellent understanding of the significance of audience feedback.
• There is excellent skill in choice of form in which to present the evaluation.
• There is excellent ability to communicate.
• There is excellent use of digital technology or ICT in the presentation.

Autumn term - Task 1 Brief

Print – Deadline Friday 26 / 09 / 08 (3 weeks)

Brief:

Using DTP and an image manipulation program, produce the front page of a new school/college magazine, featuring a photograph of a student in medium close-up plus some appropriately laid-out text and a masthead. Additionally candidates must produce a mock-up of the layout of the contents page to demonstrate their grasp of DTP.

Tasks

Familiarise yourself with the capabilities of the creative software (Photoshop)

Research existing similar media texts. What codes and conventions are being used? What codes and conventions will you attempt to use? (At least three similar texts need to be analysed.)

Who are the target audience for this text? Describe the target demographic. Perform some research into exactly what implications this has on your final product. (You will need some sort of questionnaire / survey and an analysis of these results.)

Plan your text. This could be done using a computer or on plain paper and then scanned.

Take the necessary photographs. These will need to be selected, enhanced, cropped and edited appropriately.

Combine these images on the final pages, exporting the completed pages as one final jpeg file.

Evaluate the successes and failures of your project. Answer the following questions in your analysis:

• In what ways does your media product use, develop or challenge forms and conventions of real media products?
• How does your media product represent particular social groups?
• What kind of media institution might distribute your media product and why?
• Who would be the audience for your media product?
• How did you attract/address your audience?
• What have you learnt about technologies from the process of constructing this product?

This may help you with your blogging (and other aspects of the course).

http://www.ocrmediagetstarted.blogspot.com